![]() ![]() To ingest and unify customer data, Einstein GPT uses a blend of Salesforce’s proprietary AI models, real-time data from the Salesforce Data Cloud, publicly available data, and generative AI technologies from an open ecosystem of vetted partners. ![]() Einstein GPT will be integrated into every Salesforce cloud, as well as MuleSoft, Tableau, and Slack. As the first generation of AI for the Salesforce CRM, the company says Einstein currently delivers 215 billion AI-powered predictions across its Customer 360 platform per day. Einstein GPT and Data CloudĮinstein GPT is the next iteration of Salesforce Einstein, a suite of AI capabilities first released in 2016. This comes at a pivotal moment as every company is focused on connecting with their customers in more intelligent, automated, and personalized ways,” said Salesforce CEO Marc Benioff in a statement. “The world is experiencing one of the most profound technological shifts with the rise of real-time technologies and generative AI. This fascination was largely brought on by the public release of OpenAI’s ChatGPT chatbot, along with the ensuing scramble by Microsoft and Google to harness the power of large language models for everything from search engine companions to content creation.Īnother exciting use case is AI assistants for customer service, and Salesforce has just unveiled Einstein GPT, a generative AI CRM technology that it says will deliver AI-created content across every sales, service, marketing, commerce, and IT interaction, across every Salesforce cloud, at hyperscale. Generative AI, specifically text generation via deep learning algorithms known as large language models, is the hottest topic in tech right now. At its TrailblazerDX developer conference in San Francisco, Salesforce has announced new releases, research, and funding centered around generative AI for its CRM platform. ![]()
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